PMQ Coffee Agenda 2023


20 October 2023 (Friday) – 23 October 2023 (Monday)


20 October 2023 (Friday): 3:00pm – 7:00pm
21-23 October 2023 (Monday – Friday): 11:00am – 7:00pm

10/20/2023 11:00 10/23/2023 19:00 Asia/Hong_Kong PMQ Coffee Agenda 2023 DATE: 20 October 2023 (Friday) – 23 October 2023 (Monday)
TIME: 20 October 2023 (Friday): 3:00pm – 7:00pm 21-23 October 2023 (Monday – Friday): 11:00am – 7:00pm



Collaging unique visions, pioneering coffee possibilities.

A coffee bean embodies myriad flavours; one coffee community ignites a diverse and vibrant city.

This year, PMQ Coffee Agenda brings together local and global baristas once again to unleash creativity, break boundaries and spark new synergy. Whether you are a coffee novice or a die-hard enthusiast, join Hong Kong’s annual coffee extravaganza to be part of a passionate community!

In late September, we kickstart with a series of preheat programmes to welcome coffee newcomers and lovers alike. Begin by exploring the fundamentals of coffee-ware, latte art and coffee brewing, then immerse in the lively atmosphere of the 2023 AeroPress Coffee Championship. From amateur to professional, open your gateway to a deeper relationship with coffee!

PMQ Coffee Agenda takes center stage in mid-October, featuring world-class champions, award-winning baristas and local experts to explore coffee’s endless possibilities. Engage in exclusive experiences like coffee pairings, tastings and industry networking. Discover the latest industry trends and savour the unique artisanal coffee culture of Hong Kong.

Simultaneously, the Hong Kong Barista Championship 2023 will be held for emerging coffee talents and seasoned veterans to compete and strive for excellence, to realise their dreams and continue exceeding limits on stage.

Join the celebration and witness the city’s coffee evolution!

Participating Units

【 Local Coffee Units 】
A.B.C.P x Studio Caffeine, Accro Coffee, ATMA x Fragile Coffee Beans, Blossom, Café Revol, Craft Coffee Roaster, hushush coffee, Knockbox Coffee, Number 9, oma, Redback Coffee, Vitasoy x Ideaology, Alex Kwan (Open Call For Barista: Signature Drink Winner), Karen Wong (Open Call For Barista: Signature Drink Winner)

【 Overseas Coffee Units 】
Fazenda Um (Brazil), Discovery Coffee (Malaysia) x Personal Best Coffee Roaster (HK), Factory Coffee (Bangkok), Forward Specialty Green Coffee x Rosso Coffee Roasters (Canada), Ripsnorter Coffee (Netherlands), Rogue Wave Coffee (Canada)

【 Coffee Roasters 】
Blueffee, Coffee Now Today, Elephant Island, Olympia Graeco Egyptian Coffee, One Plus One Coffee Roastery, 30 Milestone

【 Food & Beverages 】
CUÍT, Goose’ Chocolate, Little Field , NUTMAD, Solight

【 Lifestyle and Coffee Gadgets 】
Brewista, Decent Espresso, Fellow, matheiORIGAMI, WPM


*Workshop participants will receive an exclusive gift of a PMQ Coffee Agenda x Loveramics Tasting Cup.

Date Time Programme Description Veune RSVP & More Info
Oct 20 – 23 20 mins per session, Oct 20 (3:30 – 6:10pm)
Oct 21-23 (12:00 – 2:40pm / 3:30 – 6:10pm)
Flavours of Coffee: Tasting Experience In a fun and interactive triangular test format, experience the nuanced differences between coffee and strengthen your sensory abilities. G/F, Courtyard
Oct 20 – 23 30 mins per session, Oct 20 (4:30 – 5:00pm)
Oct 21-23 (12:30 – 1:00pm / 2:30 – 3:00pm / 4:30 – 5:00pm)
Coffee Tour Embark on a guided tour by the PMQ Coffee Agenda team to discover the highlights of this year’s coffee extravaganza, enjoy tastings and get ready to be surprised! G/F, Courtyard & Marketplace
Oct 21 10:00 – 11:30am Masterclass with Ply Pasarj Ply Pasarj, 5th place in the 2021 World Brewers Cup, will be offering a masterclass on pour-over coffee and give real-life feedback to coffee enthusiasts. PMQ Taste Library, H504, Block B
Oct 21 2:30 – 4:00pm The Ultimate Coffee Journey: Meet the World Barista Champion Boram Um, the newly crowned 2023 World Barista Champion, is back to share cutting-edge trends, latest competition and farming experiences, and brewed coffee from Brazil. S710-711, Block A
Oct 22 12:00 – 1:30pm AeroPress Workshop Zero Chan, founder of local coffee brand Number 9 Coffee, share the charms of AeroPress and demonstrate unique extraction techniques. PMQ Taste Library, H504, Block B
Oct 22 3:00 – 4:00pm Hong Kong Baristas’ Path to Championship Sharing Accro Coffee is home to Hong Kong and world champions. Its founder Tsuyoshi Mok and Chloe Lai, 2023 Hong Kong Coffee in Good Spirits Champion, share coaching tips and competition stories. S710-711, Block A
Oct 22 3:00 – 4:30pm Speciality Chocolate and Coffee Pairing Sheung Wan chocolate cafe Goose’ Chocolate offers a unique food pairing between speciality chocolate and coffee, exploring the chemistry between two of the most beloved delicacies in the world. PMQ Taste Library, H504, Block B
Oct 24 10:30am – 12:30pm World Barista Champion Boarm Um & His Dream Team: Cupping & Sharing Masterclass Targeted for professionals, 2023 World Barista Champion Boarm Um & his dream team will share their competition insights and winning coffee through a cupping and sharing session S710-711, Block A


Hong Kong Barista Championship 2023

  • Date: 2023.10.20 – 2023.10.23
  • Time: 10:00am – 6:00pm (Changes in the event time and schedule will not be notified)
  • Venue: Qube, 2/F, Block A, PMQ (35 Aberdeen Street, Central)
  • Fee: Free
  • Presented by: Hong Kong Speciality Coffee Association
  • RSVP:

For more details:
Instagram: @pmqhkdesign/ @pmqcoffeeagenda
PMQ Coffee Agenda

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